Candies Re-signs Britney for 2010 Campaign

CANDIE’S AND KOHL’S DEPARTMENT STORES ANNOUNCE INTERNATIONAL SUPERSTAR, BRITNEY SPEARS HAS BEEN RE-SIGNED FOR A SECOND CONSECUTIVE YEAR TO PROMOTE THE CANDIE’S BRAND.

Iconix Brand Group, Inc. (NASDAQ: ICON) announced today it has renewed its exclusive partnership with international icon, Britney Spears for its Candie’s brand, which is available only at Kohl’s Department Stores (NYSE: KSS) and Kohls.com. Spears will appear in the Candie’s only at Kohl’s marketing campaigns throughout 2010.

Commenting on the partnership, Britney Spears stated, “I had a great experience working with Candie’s and Kohl’s last year and I am thrilled to be asked to sign on again for a second year. We're planning some very cool photo shoots and I can't wait for my fans to see them."

Dari Marder, chief marketing officer, Iconix stated, “We had such a successful year with Britney in 2009 that we wanted to keep the momentum going and offer our Candie’s customers new, exciting campaigns with Britney in 2010. Britney has been a great partner, truly embracing the brand, and we know her fans worldwide will love what we have coming next.”

Details on the spring 2010 Candie’s Only at Kohl’s marketing campaign will released next month.

Source: Candies Press Release

Britney Spears Credit Card Caper

The following italicized article is from www.tmz.com:

Britney Spears may not be capable of signing record deals and buying homes, but when it comes to a simple shoe purchase, she's a regular shopping ninja.

We've learned Britney is using her bodyguard's credit card to score purchases that don't fit into her conservatorship budget.

Britney hit up the Steve Madden store in the Valley over the weekend and bought 2 pairs of boots. We're told Brit paid for the new kicks with a credit card, but the card had the name of one of her bodyguards on it.

The store employees gave Britney a hard time over the card ... because she signed her own name on the dotted line. We're told Britney convinced the clerk the person named on the card is an employee of her company and she was entitled to use it.

Here's the thing: Under the terms of the conservatorship Britney has a credit card with a limit of $1,500 a week.

Source: TMZ