Friday, April 29, 2011

Britney Spears' 'World' Angles for Top 5 of Hot 100, Thanks to Remix

Can another diva-infused remix rush up the Billboard Hot 100 next week? That's what fans of Britney Spears are probably hoping.

On Monday (Apr. 25), Spears released the "Femme Fatale" remix of "Till the World Ends" (featuring Nicki Minaj and Ke$ha) to digital retailers -- just two weeks after the singer made headlines by guest-starring on the so-called "Rih-mix" of Rihanna's "S&M." The latter soared to No. 1 upon its release, giving RiRi her 10th No. 1 and Spears her fifth.

Now, the new remix of "Till the World Ends" could prompt a jump into the top five of the Billboard Hot 100 singles chart next week. We'll know for sure when news of the new Hot 100 is revealed on May 4.

Industry prognosticators suggest that all versions of "Till" (the original, the new "Femme" remix and its other assorted dance mixes) may sell around 210,000 or more by week's end on Sunday, May 1. That would secure its best sales frame yet, trumping the 158,000 it moved after its first full week on sale in March. Last week, the song shifted 122,000 downloads.

If the song earns as much radio airplay as it did this past week (around 72 million in audience), the song's combined point total could place it around Nos. 3-5 on the Hot 100 next week.

A No. 2 rank is conceivable -- as is of course, a long-shot chance at No. 1 -- but "Till the World Ends" faces stiff competition in the form of the current No. 1, Katy Perry's "E.T." (Not to mention the growing popularity of Adele's "Rolling in the Deep" and the Black Eyed Peas' "Just Can't Get Enough" -- which stand at Nos. 2 and 3, respectively, this week.)

If Spears' "Till the World Ends" reaches the top five, it will give her back-to-back studio albums with a pair of top five singles. Her 2008 "Circus" set spawned a No. 1 with "Womanizer" and a No. 3 hit with its title track. And her latest, "Femme Fatale," already saw its lead offering, "Hold It Against Me," debut at No. 1.

"Till the World Ends" has thus far peaked at No. 8 on the Hot 100. This week is declines 9-11, though with an overall gain in points.


Source: Billboard

Britney Spears Has Created 'Her Own Genre,' Dr. Luke Says

Since Britney Spears emerged on the scene nearly a decade and a half ago, she's run the gamut of pop music: from sugary bubble-gum to dirty, sexy dance tracks. In that respect, her longtime collaborator and Femme Fatale producer Dr. Luke says that the superstar has in many respects become bigger than pop. In fact, he says it's hard to confine her to just one genre.

"I feel like Britney kind of has her own genre: If you look at songs like 'Toxic' and 'Piece of Me' and 'Oops! ... I Did It Again,' they all were sort of influential and led the way," he told MTV News on Thursday (April 28) at the ASCAP Pop Music Awards.

So when the pair sat down to work on her latest release, Dr. Luke said her pop-music shape-shifting was very much on his mind. "She wanted to keep on with that and do stuff that was forward-thinking," he continued. "So we put some dubstep stuff in there, in bridges; snuck it in different places and I hope it ended up good. I hope you like it."

It seems every time Spears drops a new album, it's declared her comeback record. But Dr. Luke noted that Brit has really never gone anywhere. "Where'd she go? I don't know. I didn't know she ever disappeared, really," he said. "She's always been selling out concerts and records, so I don't know that she ever disappeared."

So what do Spears and Luke have up their sleeve now? "Not yet ... give me a second to breathe, come up for air!" he told us.

Plus, even with Femme Fatale already in stores, it seems like the pair are always finding ways to update the songs. Take, for example, the recent remix of "Till the World Ends," which features Ke$ha (the track's songwriter) and Nicki Minaj.

"Well, we already had Ke$ha on the song 'cause she co-wrote the song ... and she sounded really good on it," Dr. Luke explained. "And then Nicki got on the Femme Fatale Tour so we put Nicki on it and it just sounded amazing. She killed it."


Source: MTV
 

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