Tuesday, September 29, 2009

Britney Spears Scores with '3'

The following italicized article is from www.theprophetblog.net:

It’s now been over ten years since Britney Spears released her debut album …Baby One More Time, which went 14x platinum in the United States and sold over 25 million worldwide, and what better way to celebrate Britney’s success than a brand new single produced by the man who helped launch her career?

“3″ is the official lead from Britney’s upcoming best of compilation The Singles Collection, and is produced by the singers most well-known collaborator Max Martin. The Swedish hitmaker also helmed a number of Spears biggest tunes from “…Baby One More Time” to “Oops!… I Did It Again” and “Stronger”.

Wow, if there was ever a song to mark Britney’s 10 years of ruling the pop scene than this is it. The club-heavy ode to group sex that is “3″ contains everything that makes Britney, Britney. It’s a perfect pure pop record!

The beat is a certified dancefloor filler, it’s a relentless and doesn’t stop, becoming more intense as the song picks up steam until it finally climaxes like a musical orgasm. The way it picks-up and stops, then changes tempo is amazing. The hook is insanely infectious, and actually rivals the catchiness of “Oh baby baby” and “Gimme gimme more, gimme gimme”

The lyrics are classic Britney; they’re flirty, sexy, provocative, tongue-in-cheek, and full of the cheeky faux-innocence we’ve come to expect from the girl who once tried to convince us that she was a ‘virgin’. This point is further driven home as Britney chants the hook like it’s a sexed-up nursery rhyme.

Vocally Spears comes across quite similar to “Mannequin” from her Circus album, with her voice being fed through autotune to the point where she sounds like a singing fembot crossed with a blow up a doll. What Britney does brilliantly though (and has done her whole career) is her ability to add her unique personality to the song.

Despite being heavily produced Britney never lets the song swallow her and she lets us know that she’s the one in charge. She also shows us why she’s one of the most successful female artists of all time by delivering yet another flawless anthem, maintaining a consistency and quality in her music that’s rarely seen in the genre.

Some people may argue that they wanted a more urban Britney this time around, but I think it was important that this record be completely pop. It’s how she started so it only makes sense that it should be how she celebrates her 10 year anniversary and new greatest hits compilation. Brilliant!

Source: The Prophet Blog

Listen to '3'!

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Click on the pic to vote for Britney's amazing new single '3' on multiple radio stations in the U.S.

'3' Preview

New '3' Review

The following italicized article is from www.digitalspy.co.uk:

Britney's got a 'Singles Collection' coming out at the end of November and, in customary fashion, it contains a new track that's going to be released as a single. Two of your trusty DS reporters got to listen to it at the end of last week - 18 times, if we recall correctly - so here's what we thought.

1. It's called '3' and it's a Max Martin production.

2. We won't beat around the bush - it's about having a threesome.

3. The chorus, which has more than a hint of the playground chant about it, goes like this: "1-2-3 not only you and me / Got 180 degrees / And I'm caught in between / Counting 1-2-3 feed upon that three / Getting down with repeat / Everybody loves ohhhhh". The "ohhhhh", in case you were wondering, is a classic Britney lusty sigh.

4. Britney makes her intentions very clear elsewhere, telling us "living in sin is the new thing" on the bridge and offering this coaxing couplet on the second verse: "Three is a charm, two's not the same / "I don't see the harm, so are you game?"

5. Enough already with the lyrics! What does '3' sound like? Well, it's uptempo, quite electropoppy on the verses and a little bit ravey on the choruses.

6. '3' would fit better on Circus than Blackout - it's got that slightly cartoony quality that the more recent album sometimes has. The Britney track to which it's most closely related is probably 'If U Seek Amy', though they're more like second cousins who only see each other at family funerals and weddings than brother and sister.

7. The best bit of the song is the middle 8, on which Max Martin cools things down with some synthetic strings, a load of bassy beats kick in and Britters offers her boyfriend a get-out clause: "If you don't like the company / Let's do it just you and me..."

8. ...Before promptly changing her mind by suggesting "or three... or four on the floor". That last bit's pretty clever, because the beats she's singing over at the time could legitimately be classified as "four-on-the-floor".

9. It took us a few plays to fall for '3' - and truth be told it's no 'Gimme More' or 'Womanizer' - but as a fun, fruity newbie to round off a potentially brilliant Singles Collection, it does its job very well indeed.

10. It's premiering on US radio today, so expect to be hearing it very soon. The first UK play, in case you were wondering, will be on Radio 1 this Wednesday afternoon.

Source: Digital Spy
 

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