Friday, April 29, 2011

Britney Spears' 'World' Angles for Top 5 of Hot 100, Thanks to Remix

Can another diva-infused remix rush up the Billboard Hot 100 next week? That's what fans of Britney Spears are probably hoping.

On Monday (Apr. 25), Spears released the "Femme Fatale" remix of "Till the World Ends" (featuring Nicki Minaj and Ke$ha) to digital retailers -- just two weeks after the singer made headlines by guest-starring on the so-called "Rih-mix" of Rihanna's "S&M." The latter soared to No. 1 upon its release, giving RiRi her 10th No. 1 and Spears her fifth.

Now, the new remix of "Till the World Ends" could prompt a jump into the top five of the Billboard Hot 100 singles chart next week. We'll know for sure when news of the new Hot 100 is revealed on May 4.

Industry prognosticators suggest that all versions of "Till" (the original, the new "Femme" remix and its other assorted dance mixes) may sell around 210,000 or more by week's end on Sunday, May 1. That would secure its best sales frame yet, trumping the 158,000 it moved after its first full week on sale in March. Last week, the song shifted 122,000 downloads.

If the song earns as much radio airplay as it did this past week (around 72 million in audience), the song's combined point total could place it around Nos. 3-5 on the Hot 100 next week.

A No. 2 rank is conceivable -- as is of course, a long-shot chance at No. 1 -- but "Till the World Ends" faces stiff competition in the form of the current No. 1, Katy Perry's "E.T." (Not to mention the growing popularity of Adele's "Rolling in the Deep" and the Black Eyed Peas' "Just Can't Get Enough" -- which stand at Nos. 2 and 3, respectively, this week.)

If Spears' "Till the World Ends" reaches the top five, it will give her back-to-back studio albums with a pair of top five singles. Her 2008 "Circus" set spawned a No. 1 with "Womanizer" and a No. 3 hit with its title track. And her latest, "Femme Fatale," already saw its lead offering, "Hold It Against Me," debut at No. 1.

"Till the World Ends" has thus far peaked at No. 8 on the Hot 100. This week is declines 9-11, though with an overall gain in points.

Source: Billboard

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