Britney Spears, once merely “the face” of Candies, is designer and inspiration for the new Britney for Candies line introduced in July and sold exclusively at Kohl’s. The tweens-and-up collection of sassy separates and dresses ranging from $14 to $78 is reportedly flying off the racks. Brit has a hit. According to Lainie List, the executive vice president of merchandising for the Iconix Brand Group, which owns the brand, the collection mirrors the pop star’s own personal style. “She’s not always done up,” says List, adding that customers are particularly responding to “clothes we see her wear a lot,” such as a super-short dress over leggings or tights, short shorts and a top of layered ruffles. “There’s a California chic girliness that she’s known for,” List says. As for sales? “Fantastic.”The article goes on to talk about the other fashion lines but I’m most interested in this bit about Britney‘s success. I’m constantly wowed and impressed by the new feats that our dear Britney Spears achieves. The girl has worked so hard for so many years that not even her personal failings can keep her down for long … the immense love her fans have for her have kept her afloat long enough thru the darkest times in her life that she has managed to come out for the better on the other side. Britney puts out a single, it goes straight to number one. Britney goes on tour, it immediately sells out … forces new tourdates to be added. Britney puts out a clothing line, it flies off the shelves. Despite all the negativity from haters, Britney continues to succeed. I cannot wait for her to move on to her next endeavor (hopefully, a new album). There is still much success to be enjoyed by Ms. Britney Spears.
Source: Pink Is The New Blog
No comments:
Post a Comment